Why is it important for stakeholders to agree on the deployment progress?

Understanding when new features will be available is crucial for stakeholders as it directly impacts various aspects of the business, including planning, marketing, and customer communication. Stakeholders, such as product managers, marketing teams, and customer support, rely on this information to align their activities and strategies appropriately. When everyone is on the same page regarding deployment progress, it helps set realistic expectations for both internal teams and external customers.

For example, if marketing is launching a campaign based on the anticipated release of new features, knowing the deployment schedule helps ensure that the marketing message is timely and relevant. Likewise, customer support can prepare for the influx of inquiries that may arise from users looking to understand new functionalities. This shared understanding fosters better collaboration and coordination among departments, which is essential for a seamless rollout and maximizing user adoption of new features.