How does Dynatrace support business insights?

Dynatrace enhances business insights by linking its data to third-party data sources. This capability allows organizations to synthesize data from various platforms, offering a more comprehensive view of business performance and customer behavior. When Dynatrace data is integrated with external systems, such as CRM, ERP, or marketing platforms, it empowers users to derive deeper insights that can inform strategic decision-making and operational improvements. This interconnectedness supports a more holistic analysis, enabling organizations to identify trends, correlations, and areas for optimization that may not be apparent when only analyzing data from within Dynatrace itself. Thus, this integration capability plays a crucial role in translating technical performance metrics into actionable business insights.